it comes to selling your home, time is of the essence. Peaked
interest in a new listing happens within the first thirty days;
the longer a house sits on the market, the less appeal it has
to potential buyers. Sell your home faster by following these
five simple tips!
Price it right.
You may be tempted to set your initial asking price either far
above or below market value when looking for a quick sale. However,
some experts recommend researching comparable sales in the area
and setting your price in the mid-range between high and low.
Others suggest asking 10% less than the lowest sale price. Your
best option, though, may be to hire a real estate agent whose
knowledge of the market will help you come up with the right
number to help your home sell faster.
Realtors have several marketing tools to make sure that a property
gets plenty of exposure. If you want to maximize visibility,
don’t overlook the power of the internet. More and more
buyers are using the internet to find their perfect home, so
I make sure your house is listed on popular real estate websites
such as HomesAndLand.com and spread the word on social media
sites such as Facebook and Twitter. I also believe in the power
of print - Homes & Land Magazine is an incredible way to
get your property into the hands of home buyers! First impressions
count, so I will have plenty of high-quality photos of your
property posted online. You can download my marketing package
Be show ready, all the time.
Keep your house clean, decluttered, and remove an overabundance
of personal items. Consider hiring a home stager to maximize
your home’s potential. Curb appeal can make or break a
sale before buyers even walk in the door, so keep the yard spotless.
Making your home available to view at the drop of a hat can
be crucial for a faster sale, so try not to restrict days and
times for showings.
Eliminate potential stumbling blocks.
Making small improvements to your home can be key to generating
a fast sale. The improvements don’t have to be extensive—painting
or installing a new kitchen sink are quick upgrades with big
impact. You may also want to consider paying for a pre-sale
home inspection. By doing so, you’ll be able to address
major problems early on, and you’ll have the inspection
and follow-up reports available to show potential buyers.
Sweetening the pot is a good way to help entice buyers and ensure
a faster sale. Offering to pay all or part of closing costs
or to prepay taxes are typical incentives, as is allowing the
new homeowner to move in quickly. Outside-the-box incentives
such as offering to pay for a year of yard maintenance, transferring
home warranties, and other creative ideas may also help speed
up a sale.
Money Girl, Trulia, US News
Download My Marketing
great marketing plan must include targeted contact with potential
homebuyers, as well as showcasing to other real estate agents
who can also bring buyers.
plan for your property will be custom designed to best suit
your needs. This gives you a glimpse at the services I offer
while your property is listed as well as on and offline marketing
that will get your home SOLD fast!
• Price your property competitively, while getting the
highest and best price for you.
• Take professional photos of your property.
• Enter your property in the Multiple Listing Service
(MLS) and provide a copy for your approval.
• Make a video of your property for upload on all of my
social and online outlets.
• Suggest changes that will enhance the salability of
• Advertise your property on Realtor.com, Trulia, Zillow,
Twitter, Facebook, and YouTube.
• List your property on ListHub, where your home will
be advertised on over 70 additional websites, then the information
is broadcast to over 900 additional websites.
• List your property within Homes & Land of Panama
City and Beaches Magazine, available from Inlet Beach to Port
St. Joe in hundreds of key locations including the airport and
• List property on HomesAndLand.com as well as over 20
other syndication partners generating over 200 million plus
unique visitors every month.
• Broadcasting your property to a database of over 5,000
• Monitor listings and sales in your neighborhood to keep
you apprised of what is going on around you.
• Feature your home on multiple websites, including my
website BikerScott.com, my Homes & Land website BikerScott.HomesAndLand.com,
as well as WestBayProperty.com.
• Contact a minimum of 25 people per day about purchasing
• Keep you updated regularly on the activity of your home
all the way to closing.
The Importance of Pricing Correctly
The first 30 days your home is on the market are crucial. It
is your “window of opportunity.” There are buyers
waiting for a property like yours. If it is overpriced they,
as well as realtors, will move on to something else. On the
other hand, priced right then the property will sell.
Many sellers like to “test the market” hoping someone
will pay more than the market value. Priced too high means the
seller will eventually have to reduce the price to generate
interest. This process can stigmatize your home and keep buyers
and realtors away. Think carefully before making such a decision.
Seller Net Sheet
Typical Sellers Cost
Commission (6%): Commissions are split 3% to
West Bay Property and 3% to the Broker who brings the buyer.
Title Policy: The cost for Owner’s Title Insurance
is $575 for the first $100,000 and $500 for each additional
$100,000. This insures the buyer that they have clean title
to the property and that there are no outstanding liens, etc.
on Deed: This is the State of Florida transfer fee.
It is .007 times the purchase price.
fee: This is the cost that the title company charges
to hold the escrow money, prepare the closing documents, close
the file and disburse the funds.
Fees: This is a title company fee that is charged for
searching the history of the property to verify clear title.
Tax Proration: Taxes are paid in arrears. That means
you are responsible for the property taxes from January 1st
until the day of closing.